On the heels of yesterday's review of IDW's Ghostbusters: Tainted Love -- I'm always wary when I see prominent merchandising for a franchise long gone. Sure, this year is the 25th anniversary of the original Ghostbusters film, but its distinct logo has been everywhere lately, including here, in mint tin form at Atomic Comics in Chandler, Arizona. Some Smurfs merch was at Target over the holidays, too . . . which confirms thoughts that Hollywood would love to put these properties on the silver screen sometime soon, and they're simply priming the public with good old fashioned brand recognition. Indeed, before Spider-man 3 was confirmed, dollar store Spider-man stickers suddenly included the Sandman, introducing the villain to kids in all of his adhesive glory. So, expect to see your favorite paranormal investigators and those little blue mushroom-dwellers in a theater near you sometime soon . . . and when you see some random Snorkels nightlights at the Target One Spot, now you know why.